The Bruma project centers around creating a dark tourism application, which requires balancing educational content with engaging user experiences. One of the challenges is to attract users by offering immersive and informative content about tragic historical events while remaining sensitive to the subject matter. The challenge lies in how to present these stories in a way that respects the victims and educates the audience without exploiting the tragic nature of these events.
The core problem identified is user disconnection with the deeper historical context of dark tourism sites. Although there is a growing interest in these places, many users may not fully grasp the cultural or historical significance. Additionally, the app must ensure user engagement while delivering educational material that is both respectful and engaging without trivializing the subject matter.
Research & Analysis
Requirements | Benchmarking | Personas
Planning & Ideation
Information Arquitecture | Navigation Path | Wireframes
Prototype & Testing
Look & Feel | Heuristics | Prototype