Problem

Octane 11 faced significant UX challenges within their platform, coupled with an outdated website that no longer aligned with their evolving brand. The goal was to modernize the platform’s interface and user experience while establishing a foundational design system to guide future updates. Throughout the project, we had to navigate technical limitations based on the client’s infrastructure, which shaped the scope of our design proposals. Additionally, effective client communication and presentation became critical to ensure alignment on project goals and deliver solutions that met their needs.